In a digital world, seasoned marketers believe in direct mail marketing. Why? Because it works! In today’s digital world, people say they like to get mail. We also know the value of multi-channel marketing, which is why we often recommend a mix of direct mail and digital marketing. Recent studies confirm the majority of small businesses prefer a marketing mix that includes new and traditional channels.
When you get down to the nitty gritty, you want a partner who has the skills and know-how to process your mail pieces, including postcards, self-mailers and inserts. We know exactly what’s required so you don’t have to. This means processing first-class, standard and nonprofit mailings in accordance with U.S. Postal Service or Canada Post postal requirements, and capitalizing on lesser-known mail discounts and more accurate delivery options.
Did you say “database?” You can rest easy knowing Allegra Winston-Salem can merge multiple address lists, eliminate duplicate names from a merged or old list, update address changes, select a subset of names from your list for a specific mailing and conduct list brokering.
Postal savings, turnaround time, improved deliverability and better quality from direct addressing versus mailing labels must all be factored into a successful and affordable mailer. Not to mention collating, stuffing, labeling, list management, sorting, coding, font size, folding, sealing and bundling techniques. We’ve got this!
If you have a need for inventory management of your print materials, we can ensure you have the quantities you need while minimizing overstock and waste.
Allegra can handle any mail marketing, from start to finish!
For more information or to request a quote, contact Allegra today.